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Supply Chain Management-Discussion 1

Supply Chain Management-Discussion 1

Q After reviewing the assigned resources, address the following: • How would your chosen product be affected by the changing seasons? • If your product is not affected by seasonal demand, how would your company dispose of excess inventory due to a forecasting mistake? • Finally, list two demand forecasting constraints that exist within the supply chain of your product.

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• I have selected Starbucks coffee as my chosen product. One of the major impacting factors in the demand for Starbucks is the holiday season. In the USA, The demand for coffee has sharply increased in the time of the holiday season. Also, the demand for the coffee has been increased in the winter time and the holiday season in the USA has coincided with the winter season. This dual factor has substantially increased the demand for coffee in the winter season.